After savoring the beautifully designed Nozomi Sushi Bar (which is a Japanese restaurant in Spain), there’s yet another new Japanese cuisine based in Stuttgart Germany. It’s called the Mikoto.
Simplicity is the highest art
Like the Nozomi Sushi Bar, the offers stunningly beautiful Japanese style design with modern elegance. But while the other is more on the Japanese traditional flavor, the Mikoto is all about luxury and sophisticated simplicity.
Capturing the soul in design
From the deep violet accent with gold texture to the subtle light sparkles on Bordeaux glasses, the whole atmospheric experience is intense with refined soul. With the goal of capturing the soul of the customer in design, ADDA and Hochburg (both are Germany-based design studios) create an authentic Japanese concept that is both modern and traditional.
“The lettering Mikoto is about all print media across gold accents. Stylized fish scales indicate the specialties of Mikoto: Fish in all Japanese variations. We have developed a cubic grid that like a red thread through the entire look: from print and digital to plate system of interior design. We like consistent, beautiful design that tells a story. And this design says: There is so much more than just sushi.”
Project:
Branding by: ADDA and Hochburg
Country: Stuttgart, Germany
Tokio. Living at the edge of style and design.
“When you relate design with Japanese style, you can probably think of minimalism, the art of simplifying that has now become one of the most influential design movement in the world. Simply because it’s just about throwing the excess bits away and keeping he only essence. It’s a bit like sushi, simple ingredients, no complicated garnish whatsoever, and doesn’t even need any utensils to eat. But anyway, we all knew that minimalism isn’t going to be that simple, will it? And definitely not every brand in the world can pull off the trick as good as the Tokio, especially when it’s created entirely out of… lines.”
Just a handful of rumours…
- Why MIT’s new design program will get designers a seat at the table
- Paul Rand, the visionary who showed us that design matters
- The Lodhi, another luxury branding inspired by history
