“Founded by a food scientist, Mantoushe is a build-your-own-meal eatery based in Dubai that offers fully customizable wraps, salads and juices. With a strong belief that healthy food fuels us for a healthy lifestyle, the restaurant boasts fresh, natural ingredients that are cooked, baked and chopped on order everyday in their open kitchen.”
“Working only with an existing logo, the project involved identifying core brand values and further translating them into graphical elements as part of a comprehensive Mantoushe visual identity. The packaging and collaterals are designed with Mantoushe’s core belief of serving fresh, real food, in mind. Wraps are minimally packaged with a branded sealing sticker that is economical while helping reduce excessive packaging waste. While brand information cards are printed in a reduced black and white on recycled kraft paper.”
Project: Mantoushe
Branding by: Jiani Lu
